Why Choose us?

Trust and Confidence: With Allison Event Design, you can rest assured that every detail is handled with grace and precision, allowing you to relax and enjoy the journey. We're committed to ongoing refinement and enhancement of our services, ensuring that we always deliver the highest quality experience.

Collaboration and Partnerships: We view our clients as collaborators, working together to bring your vision to life and create an event that surpasses your expectations. We meticulously select vetted vendors and manage every aspect of your celebration to ensure the highest standards of quality and excellence.

Personalized Experiences: We believe in tailoring every moment to reflect your unique story and personality, ensuring that your celebration is truly one-of-a-kind. Beyond that guest experience, we also focus on your wedding planning experience. Customized to how involved you want to be and the personal life you want to live throughout our time together!


Our Team.

Allison

Tara

  • Every detail, thoughtfully planned, so you can savor every moment.

    With over a decade of experience in luxury event planning and hospitality, I bring a calm, detail-driven approach to ensure a seamless, enjoyable experience for you. From opening Savannah’s award-winning Perry Lane Hotel to producing memorable weddings at Montage Palmetto Bluff, I've developed a passion for creating stress-free events where every element is expertly handled, giving you the confidence to be fully present.

    Growing up in Massachusetts, creativity was always part of my life—from sewing with my grandmother to competitive dancing. Those experiences instilled in me the values of authenticity, kindness, and quality. These are the principles at the heart of Allison Event Design, guiding us in crafting celebrations that reflect each client’s unique vision while giving them the freedom to truly enjoy the day.

    I launched Allison Event Design to offer a personalized planning experience, where clients feel supported at every turn. With a commitment to effortless execution and heartfelt service, my team and I are here to make sure you can immerse yourself in every special moment, knowing each detail is meticulously cared for.

  • With over 15 years in the wedding industry, I bring a blend of expertise and grace to every celebration. My experience in logistics, production, and food & beverage means no detail is overlooked, allowing you to relax and fully enjoy your special day with the confidence that everything is seamlessly managed. Whether it’s an intimate gathering or an extravagant multi-day wedding, I approach every event with a calm, detail-driven mindset so you can savor every moment.

    My career began in the Washington, DC area, where I worked alongside top event planners and florists while also running my own day-of wedding coordination business. Before joining Allison Event Design in 2024, I served as Senior Events Manager at Montage Palmetto Bluff, where I had the honor of orchestrating high-end weddings and events in one of the South’s most coveted destinations. These experiences taught me how to meet the highest expectations and deliver events that are as meaningful as they are unforgettable.

    As a former collegiate athlete, I value the importance of teamwork and collaboration. I love working with talented vendors to bring each client’s vision to life. My favorite part of the planning process is seeing how every detail comes together to reflect a couple’s unique personality and story, creating moments they’ll cherish forever.

    When I’m not planning weddings, you can find me cheering on my son at baseball tournaments, hosting friends for casual gatherings, or hunting for my next home décor treasure at HomeGoods.


  • Katie, The Bride

    “Allison completely nailed our vision for our wedding day. In our planning meetings together, she was so thoughtful with every question she asked. She really makes sure your vision doesn't get lost along the way and that is stays true to you as a couple. Wedding planning does not have to be a stressful process. Allison and Tara really made it fun and stress free.”

OUR VALUES

  • bride with her mother on wedding day getting ready

    Ease and Joy.

    We value enjoyment and ease throughout the planning process and celebration, from the first meeting to the final send-off! This is one of the most special times in your life and if should feel that way the whole time!

  • Palmetto Bluff Chapel set for class white green wedding in spring

    Intention.

    We value being mindful in our approach by finding balance in honoring traditions while creating new ones. By developing a comprehensive design deck, you see all of the details unfold.

  • Bride and groom under Spanish moss trees in South Carolina

    Your Story.

    We value creating beauty in the world through events that reflect the story and love of our clients, their families, and our team. We take the time to get to know who you are and what your style is.


creating special moments as a wedding designer

“From the moment we first met her through our last wedding event, Allison was reliable, knowledgeable, and professional. She helped guide us through every step of the way and kept us on a good timeline that left us with minimal stress. The finished product was perfect. Our guests keep saying it is one of the most beautiful weddings they have ever been to.” - Bill, The Groom


OUR HIGHLIGHTS

  • Black garden tent with neutral warm tones for inviting wedding day with floating cocktail reception in South Carolina

    Experience.

    With over 10 years of experience in the wedding and events industry, with venue, catering, and rental experience, you can trust that we know ALL of the events ins and outs.

  • bride with peony bouquet in front of chapel on wedding day in South Carolina.

    High Touch.

    Having worked with high-profile and celebrity clients focusing on high touch and impeccable details is a must. We design from the eye of your guests to ensure their experience is unlike any other.

  • all neutral tented wedding reception in savannah Georgia

    Focused.

    We limit the number of events we produce each year so that we are focused on each client with the highest quality of service. Quality is our main focus in everything we do.

“Our promise is to ensure you enjoy the event planning process and that it reflects your unique story.”

— Allison Newton, Owner


Let Us Tell Your Story.


  • Lauren, Mother of the Groom

    “Allison is caring, organized, efficient and accessible. She stepped in to take over our rehearsal dinner and managed it to PERFECTION. She kept us 100% on track. And working with her was just plain fun as well! We looked forward to every meeting.”